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Gardein

Gardein now worth $100 million, and growing 35% yoy

“The meat-free brand [Gardein] is now worth $100m, just five years after launching in the US as a retail brand, and is still growing at 35% year-on-year. Not so long ago, alternative dairy products such as soy and almond milk were considered niche… Look at them now… Meat alternatives are also going mainstream. More than a third of Americans (36%) buy meat alternatives now, according to Mintel, and I think this category could easily double in the next 10-15 years… We’re in 20,000 stores now including many mass-market players. Every retailer is different but Kroger is expanding
[the space it allocates to meat-alternatives], Walmart is and so is Whole Foods Market” – Gardein CEO Yves Potvin

Food Navigator USA, 2014

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Gardein sold for $175m Canadian dollars

“TSG Consumer Partners said it has agreed to sell Canadian food company Gardein Protein International Inc. to Blackstone Group-backed frozen food company Pinnacle Foods Inc. for 175 million Canadian dollars. The company said Gardein is expected to generate net sales of about C$65 million this year”

Reuters, 2014